Rimmel recently reformulated their Moisture Renew lipsticks as well as introduced more shades in the US. They claim to “drench lips in moisture” while delivering vitamin-infused color with a glossy finish “at torrential value.” I have three of the 25 shades for review today.
Honestly, I had a mini party in CVS when I stumbled upon these for the sole reason that the shade In Love With Ginger was finally in my hot little hands. I had this in my basket in Boots on my last day in London and put it back thinking I could find it at home. Wrong! I looked everywhere when I got back and even tried to find dupes with limited success. I realize it’s just a lipstick, but it was ridiculously irritated at myself for passing it up. Fast forward to a few months later perusing the drugstore display and finding a product I thought I’d completely missed out on. If any one was watching my face when I picked up that lipstick I’m sure they would have thought me insane… Happy anecdotes aside, let’s get on with the review!
Right off the bat I would like to state how seriously impressed I am by this formula! They are without a doubt the most hydrating gloss I have ever tried. The moisture really sticks around, even after the high shine wears off. They also give a good dose of color and I think the lipstick bullet shaped packaging is rather clever.
There are 20 shades total. There’s a nice color selection available with several neutral pinks, some brights and some darker shades. I wish they would add a few more peachy pinks to the line; their Celestial Coral is not what I would call coral although it is a nice color. The shades don’t always translate on the lips the same way they look in the tube either. The two I have for review today are 065 Caramel Infusion(left) and 080 Captivating Carnation (right).